Post ads online and watch your leases skyrocket. In order for a landlord or property manager to succeed, effective classified advertising is a critical strategy to reaching your goals and becoming successful. Renters need to actually know about your apartments and houses for rent in order to rent from you.
The key term in that first sentence is effective classified advertising. Print classifieds such as newspapers, rental publications, weeklies, and magazines are becoming less effective. Everyday, an increasing number of renters turn to the internet for rental information.
To remain competitive, landlords need to refocus their advertising budget and efforts by posting renatl ads on the Internet. Free online classified advertising on Craigslist should take the driver’s seat in your marketing strategy.
If you’re in the business of leasing apartments or houses, you should be marketing and advertising on the Internet. While newspaper classified ads may have worked gloriously in the past, these methods are becoming archaic as more renters are turning to the Internet as their primary source of rental information.
However, many methods of online advertising are costly and unproven. This is a scary proposition for many property managers who are new to the Internet. A great and easy place to start is free online classified ad posting on Craigslist.
Some ad posting services, including Craigslist, allows landlords and property managers to create targeted full-page classified ads. For many property management professionals and landlords making the move to Internet advertising, Craigslist is a sensible starting point in their internet marketing strategy.
Craigslist and other classified ad sites empower landlords to post ads online to target renters who are online. And with a heavy increase in popularity and visitors, online classified ad sites are effective as they are affordable.